Sheridan Culver

About Me

From the classroom to client experience.

With over 15 years of diverse experience spanning computer information systems, education, and UX design, I bring a unique perspective to financial services. My journey began in special education, where I learned that the best solutions come from truly understanding people's needs - not just their stated goals, but the challenges they face along the way.

As a former special education teacher turned UX designer, I've seamlessly bridged my skill sets to champion accessibility and inclusivity in everything we build at Martello. I believe that financial planning tools should work for everyone - regardless of technical comfort level or background.

At Martello, I oversee the client experience from first contact through ongoing relationship. My approach emphasizes close collaboration, in-depth research, empathy, and user journey mapping - ensuring that every interaction with our firm feels intuitive, respectful of your time, and focused on what matters most: your retirement.

My goal is simple: remove the friction so you can focus on your future, not paperwork.

Education & Background

Master of Education (M.Ed)

My background in education provides the foundation for how I approach client experience:

Understanding diverse learning styles and communication preferences
Breaking down complex concepts into digestible information
Patience and empathy in guiding people through unfamiliar processes
Creating inclusive experiences that work for everyone

UX/UI Design Expertise

I apply modern design thinking to create seamless client experiences:

User research and journey mapping
Accessibility-first design principles
Prototyping and iterative improvement
Translating complex financial workflows into intuitive interfaces

Personal Details

Where did you grow up?

I now call Virginia Beach home, where I live with my husband Charles and our son.

What do you like to do in your spare time?

When I'm not designing client experiences, you'll find me spending time with family, exploring creative projects, and continuing to learn about the intersection of technology and human-centered design.